Entries from Lucas Grindley's blog | Exploring the new way for journalism tagged with 'Google'
Google wants to eat your lunch, not feed you lunch
The New York Times reports today that Google's Knol is sending waves of concern throughout the media world, which is suddenly realizing that Google has the power to giveth and takeaway all that traffic on which they so depend. Here's...
Valleywag says what I've said forever about Google News
This warning should sound familiar, except this time it's coming from the lips of the venerated Valleywag blog instead of mine. Maybe now you'll listen! "Marissa Mayer, the Google executive who runs all the parts of the search engine, just...
Newspapers should have launched Google's 'Knol'
Google's new 'how to' site, called Knol, is something I've pitched to newspapers for the last four months during my job search. Now I'm sharing the plan with everyone. When I arrived at BostonNOW, one of the first programs I...
Google News acknowledges its fear of publisher lawsuits
The New York Times points out that Google News has evolved little during the six years since its launch, but the story only hints at the reason – fear. Google is afraid that Sam Zell, who owns the troubled Tribune...
Yahoo plays defense versus Google's social network
The significance of Yahoo's decision to back a universal registration system is being lost in reports I've read, which fail to recognize it's the foundation for any futuristic social networking master profile. Regular readers know I'm expecting someone (maybe Google)...
A fantasy Google profile
The biggest surprise in social networking is the missing player at the table - Google. And if the user profile page is the backbone of all social networking, then what would a Google profile page look like? Google should expand...
Perhaps my clearest I-told-you-so yet
I've been so busy I forgot to shout from the mountain tops (or at least this little blog) my favorite phrase: "I told you so!" Google News replaced those links that send loads of empty traffic to your sites with...
Google could be waiting to use AP content
When I first heard about Google buying rights to all Associated Press content, I thought for sure that meant Google would stop linking to all those AP stories on newspaper Web sites. After all, then they can keep millions of...
Yahoo, Google want to be your BFF
One thing I know about best friends: They're not made overnight. That's what struck me so oddly about about this comment, reported by Editor & Publisher: "We want to be your best friends." That's what Google's Director of Print Ads...
Frequency key to video ads; Frequency key to video ads
Google is still working on its plan to launch advertising on YouTube’s video clips. Most sites use 30-second pre-roll ads, which still seem pretty darn annoying to me despite what some optimistic studies say. Perhaps the reason Google hasn’t followed...
Searching for revenues has no guaranteed finds
What follows is a word of caution about the ongoing love for search. Newspapers have long frustrated users with terrible search functions. Recent improvements using FAST and Planet Discover are long overdue. Google has proven contextual advertising around search results...
Google pays triple for Doubleclick
Beginning to contemplate how Google might leverage ownership of Doubleclick will quickly give you a brain cramp. Possibilities are endless. A story at washingtonpost.com focuses on how the combination could affect online advertising. "It has been our vision to make...
Pay attention; Google News makes money
Google has never let a challenge come to court over its claim of “fair use” when copying every story’s headline, photo and first few paragraphs to repackage on Google News. And it’s done this because Google suspects it might lose....
Sam Zell considers picking fight with Google
The new owner of Tribune Co. says Google is stealing his content. And it has to stop. Here’s Sam Zell's quote, reported most completely by The Stanford Daily but most prominently by the Washington Post: If all of the newspapers...
Expect the newspaper fire sale to begin
For months now, I’ve said more newspaper companies will consider going private as a means to escape pressures from Wall Street and the rollercoaster of financial instability brought on by ignoring their expectations. As we all know, Tribune Co. accepted...
How to save YouTube
YouTube can’t defend itself by claiming it’s good for business. But that’s what it’s been doing since being sued by Viacom for posting its video clips without permission and then making money off the inevitable eyeballs that follow. Here’s how...
And the Oscar goes to: YouTube, but was later removed
The Academy Awards becomes the latest group to insist that YouTube take down clips of its copyrighted broadcast, Variety reports. The clips that were removed are not available on Oscar.com, but the Academy folks said they're taking action to protect...
Google's disruptive ad models must start on low-end
The New York Times reports today that Google is having trouble selling ads on the radio, at least not with the same success it has had on the Internet and in newspapers. One has to wonder why Google is taking...
Google's gamble; Are the lawyers on deck?
Ever since YouTube first surfaced, it’s been a mystery how the thing isn’t shut down. Obviously, there are copyright violations on a massive scale. But instead of going the way of Napster and being torn down, YouTube was bought by...
Google newspaper ads are leads, very dangerous leads
For readers of this blog, it comes as no surprise that Google sold out its newspaper ad inventory. The real surprise is how few newspaper executives fail to understand the implications of using Google’s program. As I’ve warned, allowing advertisers...
Lesson No. 1 if Google is an address bar
People really do use Google in place of their address bar. Users sometimes call me at work because they can’t find heraldtribune.com despite a specific URL provided in the newspaper, such as http://www.heraldtribune.com/building. The /building part isn’t recognized by Google....
For Google, YouTube isn't all about you
Disclaimer: The following revelation will likely not come as an eye-opener to many people. For some reason, I’ve been thinking about Google’s acquisition of YouTube all wrong. When I heard the news, I thought, why is Google so interested in...
Alone in open-source advertising, Google strikes again
Is Google the only company in the world that understands the potential for open-source advertising models? Today’s washingtonpost.com reports on a new Google program that lets users create and book ads on any radio station, using Google for the entire...
Or, Do Google One Better
What Google is on the precipice of teaching us is a new business model. Google isn’t as interested in selling advertising on its own site as it is in selling ads on everyone else’s. It wants to be the one-stop...
One more election results example
Here in Sarasota, the U.S. House race is so close that a recount is underway. And there's some question about the large undervote seen in some precincts. This graphic, also made by the IBISEYE.com folks, shows the precinct-by-precinct vote breakdown...
The birth of open source advertising
National advertisers have repeatedly told this industry that they wish for some easy way to advertise in the medium. One that doesn’t require navigating the disparate staffs and processes they find at the nation’s hundreds of newspapers. And that’s why...
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