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Feeding the junkies, and paying for it

The Zoning By Interest business model lets newspapers take a lesson from cable companies and other modern content providers.

TV junkies buy more TV channels. But news junkies get the same amount of news as everyone else, and pay the same amount. Zoning by interest means newspapers can finally profit from news addicts.

Subscribers choose from a set of packages. For example, basic service might include the A-section plus two additional sections. Premium service might include four additional sections. Gold service offers six sections. Or, choose unlimited service.

Tomorrow's entry: Next steps

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This page contains a single entry from the blog posted on November 4, 2006 5:02 AM.

The previous post in this blog was Create more products.

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